About Us

Sport-A-Tous is a sporty smart city infrastructure that collaborates with corporations to provide sports gifts aimed at enhancing quality of living.

Company Vision

Sport-A-Tous is a portmanteau rendition which translates to "Sport to all", constituted by the two phrases- "Sport" and "à tous (meaning: to all)".
As communicated via its naming, Sport-A-Tous is rooted in driving "Sports of All, for All, by All" along with the ambition in becoming a world-leading firm in the blending realm of Sport and Technology.

Mission

To realise this founder-led vision, Sport-A-Tous seek to leverage technologies to disrupt the ecosystem of sport through improving its inherent market-specific challenges
"Adverse selection"
"Short-tail sport offerings"
"Externalities"

Positioning

Sport-A-Tous’ position is to agglomerate Hong Kong’s community of sport enthusiasts through its transaction-free mobile app platform of discovery and matching underpinned by the ethos- "Sports of All, for All, by All".

Sport-A-Tous' value will be realised through its expansive ecosystem of stakeholders such as Sport brands, Sport tourism agencies and Insurance companies for partnerships, sponsorship and advertising. Additional ancillary revenues will be recognised through the Sport enterprise management SaaS and "Retail-by-appointment" services.





Beyond being a pure discovery and matching marketplace, Sport-A-Tous is a multi-purpose digitally-enabled platform powered by "Sport Themed-Tech" that engages the community of sport enthusiasts via being:

Our Environmental, Social and Governance (ESG)’s Direction

Environmental
Digitalize both the Sport platform and Sport Voucher marketing solution

Social
Provide free services platform for coach and NGO
Donate 10% of our e-Voucher services fee to the Sport communities
Assist in building varieties of sport interest groups
Incentivize business sector via e-Voucher to participate in supporting Sport inclusion
Broaden private funding (corporate sponsorship) to Sport industry
Encourage Sport e-Voucher donation from general public
Focus United Nations' Sustainable Development Goal #3 - Good Health and Well-Being

Governance
Introduce an institutionalized mechanism for charity-based donation and corporates’ caring employee-based scheme

Our Environmental, Social and Governance (ESG)’s Benefits

Environmental
Reduced carbon footprint
Promoted sharing economy (sport friends to share their resources such as sport facilities)
Encouraged circular economy (donation of vouchers instead of wasting them)

Social
Free/subsided sport coaching by pro generated happy active life-style in the community
Improved health and wellness both physically and mentally
Embraced social inclusion, youth development, sport inclusion and social engagement
Aided parents in developing their children and possibly increased the talent pool in sports
Introduced a stable and enlarged private funding into Sport industry that benefited the entire Sport services supply chain
Raised commercial value of sportsmanship that unlocked the worries of the youngers of talent regarding the prospect and support in sport profession

Governance
Elevated the governance via the transparency in the entire sport sponsorship processing

Beneficiaries
General Public (from young ages to silver hair )
Sport Professionals / Coaches
Sport Industry(The entire Sport services supply chain)
Minority and Underprivileged Groups via NGOs
75K sport employment personnels (2.0% GDP)
700K students